2026 SCALA Fall Convention & Trade Show
Hitting
the Jackpot
Big Wins for Senior Care
All In for Senior Living
Your seat at the
table is waiting.
The SCALA Fall Convention brings together the best minds in assisted living for an unforgettable experience — where passion meets purpose. This is more than just an event. It’s a celebration of the dedicated professionals who make a difference in the lives of South Carolina’s seniors every single day.
Whether you’re here to learn, to connect, or to support our mission, we’re glad you’re here. Let’s raise the stakes for senior living together — and have a little fun while we’re at it.
Who Attends?
- Administrators & Executive Directors
- Regional Directors
- Owners & Operators
- Sales & Marketing Professionals
- Clinical Staff
- Vendors & Industry Partners
Where We’re Staying
Harrah’s Cherokee
Casino Resort
777 Casino Dr, Cherokee, NC 28719
A room block has been reserved exclusively for SCALA attendees. Rates include the daily resort fee. Tax is 15% additional.
If you wish to extend your stay beyond the conference dates, you will pay the best available rate from the hotel.
Book Your Room
Schedule
Conference Agenda
Daily sessions run 9:00 AM – 4:30 PM. Complete agenda available in July.
Sessions We’re Working On
Interested in speaking? Download the Call for Presenters form above.
Continuing Education
Earn Your CEU Hours
Submitted to the SC Board of Long Term Healthcare Administrators for CRCFA and NHA licenses via CE Broker.
Submitted to the National Association of Boards (NAB). Note: NAB does not approve Trade Expo hours.
You’ll receive a tracking form at check-in that also serves as your certificate — no waiting on SCALA to issue one.
How to Join Us
Registration Options
Attendee
Attend the Convention
Registration fees cover daily breakfast, breaks, and lunch on Wednesday and Thursday. Register online or submit the PDF form — fees are the same either way.
Exhibitor & Sponsor
Exhibit or Sponsor
Showcase your products and services to 175+ senior living decision-makers. Download the Exhibitor & Sponsorship Prospectus for booth options, sponsorship tiers, and pricing.
Policies
Cancellation & Refund Policy
We understand plans change. Because SCALA must finalize guarantees and venue contracts well in advance, we adhere to the following refund schedule. Our deadlines are firm — they align with binding commitments to the hotel once final headcounts are submitted.
| Written Request Received By | Refund Amount |
|---|---|
| On or before June 30 (5:00 PM) | Full refund minus a $75 processing fee |
| July 1 – August 14 | 50% refund of registration fee |
| After August 14 | No refund or credit issued |
Substitutions
If you cannot attend, you may send a colleague in your place at no additional cost. Notify SCALA in writing prior to the event to update the registration.
Forfeiture
Cancellation fees and non-refundable balances cannot be applied as credit toward future events.
Event Changes
If SCALA must cancel or postpone due to health emergencies, weather, or other unforeseen circumstances, attendees will receive credit for a future event.
Thank You
Our Sponsors
Interested in sponsoring? Download the sponsorship prospectus or contact us directly.
Stronger Together
Not a SCALA member yet?
Join & support SCALA to have a voice in South Carolina’s long-term care industry. Strength comes in numbers — and your membership makes a difference.
Join SCALA TodayHotel Info
Harrah’s Cherokee Casino Resort
777 Casino Dr, Cherokee, NC 28719
SC Association Assisted Living Booking Link / Group code: S09SCAL
Guestrooms starting at $85 (includes the daily resort fee) • Tax is 15% additional
PLEASE NOTE: If you are wanting to extend your stay, you will have to pay the best
available rate from the hotel.
The number to call to make reservations directly with the property is 1-800-
CAESARS. Guests should reference their group code (S09SCAL) to book at the
group rate
ROOM BLOCK ENDS September 1 UNLESS FULL
$85/night + tax
GENERAL INFO
CONFERENCE LOCATION: Harrah’s Cherokee Casino Resort, 777 Casino Dr, Cherokee, NC 28719
HOW TO REGISTER: You can either submit the registration form included in the pdf packet above to SCALA or register online through the new SCALA website. The registration fees are the same regardless of your chosen method. These fees cover daily breakfast, breaks, and lunch.
CEU’s: 18 hours will be submitted to the South Carolina Board of Long Term Healthcare Administrators for CRCFA and NHA licenses. 15 hours will be submitted to the National Association of Boards (NAB). While the South Carolina Board of Long Term Healthcare Administrators (CE Broker) will approve the Trade Expo hours, NAB does not, so only 15 NAB hours will be approved. You will receive a form at registration on the first day to track the sessions you attend and it also serves as your certificate. This form contains all the
approval codes, so you won’t receive an additional certificate from SCALA. This ensures that you receive your hours promptly instead of waiting for a certificate to be issued from SCALA. After the conference concludes, SCALA will enter your hours into the NAB and CE Broker database. Please ensure that we have the correct license numbers. If we do not have the correct information, you will be responsible for entering your own hours.
Agenda: The complete agenda will be available in July. Topics we are working on include: AI, regulatory policy updates, workforce crisis, handling difficult family dynamics, digital marketing, referral, marketing, fall prevention, preventing wrongful death & neglect claims, and more!
The daily schedule runs from 9:00 am to 4:30 pm.
Photography: By registering and attending the event, I acknowledge and agree that SCALA or its authorized representatives may take photographs, videos, and other recordings of the event. These recordings may be used by SCALA in any media for any purpose related to its mission, including educational, promotional, and awareness-related activities.
Membership: Consider joining & supporting SCALA so you can be involved & have a voice in the long-term care industry. Strength comes in numbers & your support is essential.
CANCELLATION POLICY: PLEASE READ THOROUGHLY
We understand that plans can change. Because SCALA must finalize guarantees and venue contracts well in advance, we adhere to the following refund schedule:
Refund Deadlines:
| Dates of Request (Written) | Refund Amount |
|---|---|
| On or before June 30 (5:00 PM) | Full refund minus a $75 processing fee |
| July 1 – Aug 14 | 50% refund of the registration fee |
| After August 14 | No refunds or credits will be issued |
Important Policies
- Substitutions: If you are unable to attend, you may send a colleague in your place at no additional cost. Please notify SCALA in writing prior to the event to update the registration.
- Forfeiture: Cancellation fees and non-refundable balances cannot be applied as credit toward future events.
- Event Changes: In the unlikely event that SCALA must cancel or postpone the conference due to health emergencies, weather, or other unforeseen circumstances, attendees will receive a credit for a future event.
Please Note: Our deadlines are firm as they align with our binding commitments to the hotel or conference centers. Once final headcounts are submitted, we are financially responsible for your registration regardless of attendance.
